Mercedes and Petronas set to part ways

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Decalspotters claims that Petronas is set to end its Formula 1 collaboration as Mercedes’ title sponsor, with Aramco set to replace the Malaysian state-owned oil giant as the team’s title sponsor.

The news outlet focused on motorsport branding, business, and sponsorship coverage, say that the Petronas, Mercedes’ F1 title sponsor since 2010 have decided to withdraw from their F1 involvement with the world champions.

Decalspotters state that the reason behind Petronas’ decision are the losses the company incurred due to the Covid-19 pandemic, and the drop in oil prices.

The sponsorship-specialized outlet goes on to say that Saudi oil company, Aramco, a state-owned company as well, are set to replace Petronas as Mercedes’ title sponsor.

Aramco are currently currently Formula 1 Global Partner, with the naming rights for 3 grands prix while supporting the F1 Esports division.

Decalspotters, say the INEOS, part-owner and main sponsor of Mercedes-AMG F1, signed “a deal with Aramco and TotalEnergies in 2019, investing in the construction of three plants in the Kingdom of Saudi Arabia”, which is another factor that lead towards this major sponsorship change at Merecedes.

It is worth noting that the Petronas-Mercedes alliance has been highly successful, having won 7 F1 title doubles since joining efforts in 2010, with Mercedes who dominated the turbo-hybrid era since 2014, crediting their oil partners for their support in terms of developing and supplying high quality lubricants and oil formulas.