Silverstone introduce ‘buy at the gate’ scheme to boost ticket sales

British Grand Prix organisers have acknowledged that ticket sales for this year's race at Silverstone are sluggish, and as a result have introduced a ‘buy at the gate’ scheme for fans wishing to attend round eight of the 2013 Formula 1 World Championship this weekend.

Richard Phillips, MD of Silverstone Circuits Limited, explained, “While we don’t expect to reach the record attendance levels of 2011 and 2012, we are anticipating another big crowd here at Silverstone this weekend. Ticket sales were slower than usual during the initial sales period.

"But we have seen a significant upturn in interest and buying patterns since F1 returned to Europe. This, coupled with an improvement in the weather and a promising forecast for the weekend, has prompted us to put measures in place to sell tickets to fans deciding to turn up on the day. This weekend’s attendance looks set to be one of our biggest in recent years,” added Phillips. (GP247)

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