F1 TV is scaling its platform right now, with the launch of its Premium subscription tier. Fans who pay for this tier will gain access to 4K and HDR content, with a personalised multiview feature.
Although this is only available on selected devices, it allows you to watch a lot of different streams at once, without them going out of sync. If one stream has to buffer, the platform is able to catch up quickly, meaning you’re never left out of the action.
Streaming services have rapidly changed the way that we watch sports. By the end of 2025, it’s anticipated that 90 million people will stream a sporting event, at least once a month. This is a sharp rise from 57 million in 2021. It’s not just sports that are undergoing a streaming revolution, either.
Sites like YouTube are facilitating live concert streams, with StageIT expanding its offerings as the years go by. Even iGaming providers are adopting this approach. The
Paddy Power online casino, for example, offers exclusive streams that include Paddy Power Live Roulette, Blackjack Lobby Live, and Premium European Roulette.
The Rise of Direct-to-Consumer Streaming
Titles like this connect you to a live dealer through a sophisticated video stream, with branding that helps to make the experience more unique. As time goes on, we are also seeing more and more sports teams creating their own streaming platforms, so they can directly meet the viewing preferences of their audience.
If you look at teams like the Vegas Knights, you’ll see that they are creating their own streaming platform, which is helping them to broadcast local games. MLS is also partnering with organisations to offer fans exclusive content through streaming.
F1 TV Premium allows fans to immerse themselves in several features. Not only can you watch every F1 Grand Prix, Qualifying, and F1 Sprint race, but you can also watch practice sessions, alongside Porsche Supercup sessions.
F1 TV Premium is A Fully Immersive Experience
These are all live on the platform, and you can buy them through your website browser, Apple iOS,
or even on Roku. You can also buy it through Apple TV, with Premium users given the chance to watch the races on six different devices, all at the same time.
The new Multiview feature is also very exciting, as originally it was only available on Apple iOS, but now it has expanded to TVOS. Fans of F1 can watch the live feed while accessing onboard cameras and timing pages on a single screen.
Even though you do have to pay
for F1 TV Pro, you do get an ad-free service, with access to driver-on-board cameras and the team radio. If you use F1 TV Access, then you will gain access to simpler alternatives with full race replays.
The upgrade that F1 is offering through the new subscription tier is the biggest upgrade that F1 has made in several years. Not only does it give fans access to more content, but it does so in a fast and convenient way, showing that they are continually investing in the fan experience.