McLaren go retro for Monaco with iconic Gulf livery

McLaren 2021 Monaco Gulf livery

McLaren will be tipping a hat to their past at the 2021 Monaco Grand Prix with an iconic Gulf Racing livery that has a fine legacy in motorsport.

The livery is the famous pail blue and orange of Gulf and logo, adorned with the modern-day sponsors. This is what they had to say of their project:

The retro livery will mark McLaren’s tribute to Gulf’s timeless design

McLaren Racing and strategic partner, Gulf Oil International, unveiled an innovative special livery celebrating their historic partnership with a one-off iconic design for the 2021 Monaco Grand Prix on 20-23 May. The evocative livery marks the return of the sport to one of Formula 1’s most emblematic grand prix and brings fans one of the most recognisable and admired motorsport liveries of all time.

McLaren has a deep-rooted and successful racing history with Gulf, and the two brands revived their relationship in July 2020 when the team announced the brand’s return as an official strategic partner.

The retro livery will mark McLaren’s tribute to Gulf’s timeless design while reflecting a racing connection that began in the days of team founder Bruce McLaren.

The team will carry Gulf’s racing blue colourway alongside an orange stripe, based closely on Gulf’s classic design, for the entire race weekend of the Monaco Grand Prix. The theme will feature on both MCL35M race cars, the race suits of Lando Norris and Daniel Ricciardo, the race team kit and across all team social media platforms.

Additionally, Lando and Daniel will wear race helmets with bespoke retro designs, specially created for the event, to be raffled for the team’s mental health charity partner, Mind.

The 2021 Monaco Grand Prix will not be the first time a McLaren race car has carried the iconic Gulf livery. The #41 McLaren F1 GTR Longtail finished second at the 1997 24 Hours of Le Mans while sporting Gulf’s racing blue and fluro orange colour scheme.

A key feature of this campaign is a bespoke range of merchandise that allows fans to own their part of the special weekend. The merchandise line, inspired by the Gulf liveried MCL35M design, features a range of team wear and lifestyle clothing.