Williams announces new partnership with Experian

Williams F1 logoWilliams F1 Team is delighted to welcome Experian, the global information services company, as a new partner in Formula One following a multi-year agreement.

Experian provides data and analytical tools to clients around the world. In addition to helping businesses manage credit risk, prevent fraud, target marketing offers and automate decision making, Experian also helps individuals check their credit report and credit score, and protect against identity theft. As sponsors, the Experian logo will be visible on the chassis side and front wing of the Williams-Renault FW35, and appear on each driver’s overalls, their respective helmets, and team personnel’s kit.

Speaking about the new partnership Sir Frank Williams, Founder and Team Principal of the Williams F1 Team, said, “We’re delighted to welcome a global company of Experian’s stature to our stable of partners in what will be a rewarding relationship for both parties. We’re working hard towards a strong season this year and the support of a company like Experian will prove pivotal in achieving more success for Williams in 2013.’’

Commenting on their new partnership with the Williams F1 Team, Ken Chaplin, senior vice president of marketing at Experian said, “We’re excited to be partnering with one of the most iconic names in Formula One and look forward to working closely with the Williams F1 Team. Formula One provides an ideal global marketing platform for Experian and, along with our 17,000 employees around the world, we look forward to the new season with great anticipation.’’